Skincare, Haircare & Cosmetics distributor in Iceland

Welcome to our website. JR Heildverslun is an established distributor in Iceland with over 10 years experience in the skincare, haircare & cosmetics market.

JR Heildverslun ehf was established in 2011. With our main focus on skincare, haircare & cosmetics we have established a strong knowledge of the Icelandic market. We have a strong supply to mass market retailers such as pharmacies, supermarkets, Duty Free and on board sales in airlines. We do also have strong supply to hair and beauty salons, specialty retailers and online stores.

We can work as a brand distributor or as a strategic partner. 

Wholesale & Distribution

We offer wholesale to three segments:

1) Mass Market: We distribute products to mass market stores such as pharmacies and supermarkets. 

2) Tourism: Duty Free shop at KEF Airport, on board sales in airlines, hotels and spas.

3) Specialty retail: Include beauty salons, hair salons, boutiques and online stores. 

Market entry

We offer brands a quick and easy way to the Icelandic market. If you are a owner or a distributor of a brand that wants to explore the Icelandic market - we are your partner.

Easy supply

Our experience shows us that many brands and distributors think the supply to Iceland can be a problem. We import products from all around the world and with our vast experience we make sure of easy and steady supply.

Contact us

If you are interested in a partnership with us, please send us an email to jr@jrheildverslun.is